The famous saying, ‘That which is measured, improves,’ could not be more relevant when it comes to analytics. Collecting accurate and detailed marketing and sales data, and then using that information to make informed decisions, is a vital foundation on which to build continued success.

Data Integrity

In many respects, the data you generate, own and use responsibly is a valuable asset. That means protecting it must be a priority.

The implications are many: from reducing the chances of errors, corruption or data breaches, to making sure your information is always up to date and relevant. It is a full-time job. Fortunately, we can help you to manage this.

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Data Studio Analytics

Data analysis is only as useful as one’s ability to interpret the data. Google Data Studio makes that process far easier. We use it to present you with a comprehensive breakdown of different performance indicators.

Armed with this knowledge, you will be better placed to make informed decisions and be confident about your ROI.

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Google Tag Management

There is a variety of granular information available about visitors to your site. For example, what links they click on and what happens as they scroll can all be tracked.

Detailed information like this helps turn a good business into a great one. With Google Tag Manager, we can make this level of fact finding and interpretation quicker, easier and more accurate than ever before.

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Phone Number Tracking

If a person calls your business for information, more often than not, they’re a warm lead. It is important to find out as much as you can about how and why they came to call you.

Phone number tracking offers a straightforward approach to obtaining new customer insights. You can use this information to source even more leads and potential avenues for gaining revenue.

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Crescat Digital is a certified agency